Christian Belz

Christian Belz

Christian Belz

Prof. em. Dr.
Full Professor Emeritus of Management with special focus on Marketing
IMC-HSG
Büro 2-325
Dufourstrasse 40a
9000 St. Gallen
Phone: +41 71 224 2850
Fields of research
  • Innovative Marketing
  • Market Cultivation
Further fields of research
  • Business-to-Business Marketing
  • Customer Value
  • Customer Management
  • Sales Complexity
  • Dialogue Marketing
  • Inbound Marketing
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